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LiveScience.com Redesign

When we redesigned Imaginova Corp.’s premier science website LiveScience.com, I performed a project management role as I interfaced with key stakeholders and outside design firm Behavior throughout the project. I contributed to the strategic inception of the project and the successful launch of the new LiveScience website.

The new LiveScience.com supported many different types of content modules to promote a wide array of editorial features. We built the site on a grid that was optimized for a variety of ad sizes and sponsorships. The new site attracted many premium advertisers due to the efforts of our editorial and sales teams.

I was responsible for the art direction and design integration of new site features and the visual evolution of the site as well as the maintenance of graphics.

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Livescience.com Home Page

Livescience.com Home Page

Livescience.com Video Player

Livescience.com Video Player

LiveScience Sponsored Editorial Section “Innovation”

LiveScience Sponsored Editorial Section “Innovation”

New Content Modules

New Content Modules

I worked closely with our editorial and engineering teams as I designed new types of content modules to support the evolution of LiveScience.com.